Personal Criminological Theory Essay Example | Topics and Well Written Essays - 750 words

Personal Criminological Theory - Essay Example Trouble arises when people allow these urges to stray beyond the bounds set by a society’s laws. As indicated in Reader’s Digest’s ABC’s of the Human Mind (1990, 48) â€Å"most criminologists today see crime arising mainly from environmental conditions, such as urban pressures, poverty, and a poor home life†. In this regard, the essay is written with the objective of proffering a description of one’s personal criminology theory; specifically addressing the following concerns, to wit: (1) to provide an explanation as to the occurrence of crime and why people commit crime; (2) to identify the variables that would be considered; (3) to identify assumptions on which one’s theory is based; and (4) to present the methodologies used to evaluate it. One’s personal theory on the rationale for the commission of crime is based on Williams McShane’s (2008) discussion of a good theory, stating that it is â€Å"is logically constructed, is based on the evidence at hand, and is supported by subsequent research† (7). Crime is properly understood as part of the broader phenomenon of deviance. To understand the rationale for the occurrence of crime and criminal behavior, per se; as well as the rates of crime, it is necessary to understand the dynamics of conformity and deviation, including the processes of social disorganization. It is therefore, one’s personal contention that crime is a product of societal disequilibrium. As indicated by Broom & Selznick (1977), â€Å"the problems that arise in the area of law and morals bring home the lesson that crime is a social product, not a natural phenomenon. It is society that decides what shall be considered a crime and therefore subject to police surveillance and c ontrol† (422). informal social controls break down and criminal cultures emerge. They lack collective efficacy to fight crime and disorder† (Shaw & McKay, Sampson, Bursik & Grasmick cited from Cullen & Agnew, 2002, par. 4). The

Cash vs. Accrual Accounting and Balance Sheets Essay

Cash vs. Accrual Accounting and Balance Sheets - Essay Example With the help of the cash accounting method any organization can identify its exact cash flow, provided if the company has entered each and every transaction in the account. Cash accounting method is comparatively easy to perform. Accrual basis accounting is the process where the transactions are taken into consideration once the order is made, the product is distributed, and service is provided. It does not consider the time when the amount is paid or received. In the accrual method of accounting, the expenses and the income would be recorded once the goods and the services have been received or the sale has occurred. It would not consider the payment at the same time of the transaction. This method essentially gives priority to the benefits or the facilities given or received and not the monetary transaction. Cash accounting method is more popular than any other accounting systems. Cash accounting method is easy to execute, on the other hand, accrual accounting method is more accur ate in case of making a balance sheet for any organization. At times, accrual accounting is difficult to execute, due to certain confusions in the balance sheets. In the cash accounting method it is easy to maintain the finance, as the entry is not allowed till the payment is received on the sale and vice versa. On the other hand, the accrual accounting method would increase the difficulties as the transactions might be entered before getting the payment, which might inturn raise problems for the organization. Both the accounting methods are helpful to evaluate and to analyze the company finance at the end of the financial year, with their distinct natures. Q2. The cash accounting method is easier to perform in case of small businesses. The cash accounting method does not record the transactions in the balance sheet until and unless the payment has been done for the transaction, either by the buyer or by the seller. Once an organization pays for the order placed, the transaction wou ld enter the balance sheet and at the same time if the organization receives the payment for the order placed to them, they would enter the detail of the transaction. It is an easy process, provided the company size is small. Cash accounting does not enter all the dealings at the time of the transaction, thus it would create difficulties and conflicts in case of larger sized organizations. Therefore, they imply the accrual accounting method for its better accuracy and clarity. Accrual accounting system includes all the transactions made either paid or not. This helps to know the exact cash flow of an organization. Therefore, the cash accounting is more popular in small businesses and the accrual accounting is more effective in case of the big enterprises. Assignment 2 Q1. Balance Sheet is one of the most vital and crucial aspects of financial accounting. It is the total or the summarized value of the finance of an organization at the end of the financial year. A balance sheet includ es partnership, proprietorship, assets of a company, and liabilities of a company and the equity of the owner among others. The date on the balance sheet after every financial year is different in case of different companies. If in any case a company does not have their balance sheet, for example Microsoft, it would be very difficult to know the transactions made by the company, whether the company has faced loss or profit, what are the liabilities and the assets of

I'll attach it Essay Example | Topics and Well Written Essays - 750 words

I'll attach it - Essay Example instances that for these parties will come to a form of settlement; third parties are needed to ensure that there would be a mutual agreement on the standing issues that resulted into the war. The Middle East has been the region seemed to be plagued by wars and conflicts from the latter part of the 20th century up to the time this paper is being written. Other countries, like the United States of America had tried to their utmost capability to aid in situations that seemed to be pointless and either parties or countries involved in the war are fighting a losing cause. This is not the first and only conflict that the USA tried to give a helping hand. Also, the USA also had their hands dirty against other countries that might be using excessive power against the other. USA seemed to be acting like the big brothers of smaller countries especially those who belong to the third world. As constant as change, the countries involved in wars also changes side. Those countries that might be allies for a certain point in time would be the ones involved in another in a not so distant future. An example would be USA and the faction that was led by Osama Bin Laden. Who would have thought that these two parties would end up killing each other’s member? America once fought with Bin Laden against the Soviet Union in the past century. As change took its course, America once again had its hands dirty against the Bin Laden-led organization. Hundreds were killed from both parties, even Bin Laden himself. As Ronald Reagan put it into words, the people including the group of Bin Laden are the brothers of American people. This instance is not the first in the stories heard by many that brothers killed their own brother. The usual reason why a person can commit such crime is envy. There are countless reasons why conflicts and war would start. An example is the Middle East. This region is dominated by Arab countries with the exception of a few, few being one or two countries that are

Los angeles city Essay Example | Topics and Well Written Essays - 1000 words

Los angeles city - Essay Example The question thus arises if this is really something to be bothered about and if it does pose a threat to users of technological devices. There may be disadvantages to the use of gadgets however it is not as bad or destructive to people’s interpersonal relationships or social life as some experts claim it to be, as documented in this paper. For many parents, cell phones are viewed as instruments for them to keep in touch with their children and also for emergency purposes. Nevertheless, the increasing number of virtual communications is now causing alarm because it is viewed as a threat to the development of interpersonal skills of children. Such problem is presented by Sherry Turkle in her article entitled â€Å"No Need to Call†. She cites some examples of people who seem to be unable to communicate well with others but are now able to hide behind their computers to communicate with friends. For instance, the author tells that Elaine, a teenager, views texting and emailing as a preferred means of communication for shy people and even for outgoing people because they are able to edit and think about what they say before they send the message to the recipient (374). Unlike telephone calls and face to face interactions wherein the response should be quick and could not be edited or even taken back, texting serves as a convenient way of communicating. However, the confidence one has when he is communicating virtually, is often not displayed during close encounters and this worries experts. The same concern is shared by some parents but some disagree with the idea. Hilary Stout also gives examples of parents who are optimistic about social networking that strengthens some of the examples given by Turkle. For instance, she mentions Robert Wilson, a father of a 14-year-old shy and introverted Evan, who is worried about his son’s social life. When Evan signed up for facebook, Robert was glad to find

Jean Piaget Essay Example for Free

Jean Piaget Essay My own beliefs about early childhood education are based upon the knowledge that childrens growth is developmental. It seems very clear to me that a high quality early childhood program must provide a safe and nurturing environment which promotes a broad spectrum of support for the childs physical, social, emotional, and cognitive development. I strongly agree with the tenets of the National Association for the Education of Young childrenthat high quality, developmentally appropriate programs should be available to all children (Bredekamp Rosegrant, 1992, p. 7). Children under the age of eight have enormous potential for growth and achievement, and it is my belief that they have rights to fulfill their possibilities. A separate statement of the NAEYC divides the concept of appropriateness into two aspectsage appropriateness and individual appropriateness (Bredekamp, 1987, p. 2). This statement coincides with my belief that children are unique individuals who may or may not reflect the usual characteristics of other children of their same age. Furthermore, I believe that a developmentally appropriate curriculum for young children is correctly tailored to the specifics of each age group. Different ages have different needs, interests, and developmental tasks, and the curriculum should reflect those variations. The most effective early childhood curriculum offers creative expression, social and emotional interaction, child-adult communication, child-child communication, physical expression, knowledge acquisition, reasoning practice, risk-taking, and personal autonomy. Early childhood learning happens through play. In this case, play is a serious matter, although it is quite fun to all involved. Children learn by doing and actively participating. When given the opportunity to explore, children flourish. They experiment, make choices, achieve strength and a sense of belonging as an effective individual within the context of a supportive, safe group. It is my belief that early childhood learning must happen in an integrated manner. Children of this age are too young for rigidly separated subject matter, and the skillful teacher of young children easily integrates the physical, emotional, social, creative, and cognitive areas of early learning. Role of Child as a Learner Johann Pestalozzi and Froebel, two of the earliest professionals in early childhood education, championed the development of the quality of early childhood theory and practice. Pestalozzi contended that young children learn most effectively by doing, by playing, and by interacting with the environmentthe physical world and other children (McCarthy Houston, 1980, p. 4). Early, effective learning happens best in a mixed age group, multi-cultural settings,  Froebel, like Pestalozzi, believed that play is of paramount importance in the development of the child, and that the emotional quality of the childs life (relationship with parents and other significant people) profoundly permeates the quality of the childs life (McCarthy Houston, 1980, p. 6). Pestalozzi did not particularly formalize his theories and methods, but he had a very good intuitive grasp of the necessity for language development, nurturing environments, and healthy relationships for children as a springboard for optimum learning. The child as a learner has cognitive needs, and these vary according to the age of the child. Piaget became famous for his work in the cognitive domain, and his guidelines of pre-operational thought to more sophisticated abstract thinking are useful for teachers who wish to be careful about not expecting too much from children who are operating at a lower cognitive level (DeVries Kohlberg, 1987, p. 54). His work was rather theoretical, and others (principally Kamii and DeVries) have expanded Piagets theory to widen its practical usefulness in early childhood classrooms. The young child learns from the motivation of a need to know, and most early learning takes place in the context of the home and relationship with parents and other family members. Lev Semenovich Vygotsky, one of the earliest workers in the area of developmental psychology and psychopathology, believed that childrens learning happens within the framework of the childs activities and is greatly influenced by the society and values of the persons near the child. The entire field of child development then consists of an endless stream of dialectical conflicts and resolutions, with the resolutions then internalized to form the childs increasingly sophisticated physical and psychological knowledge (Thomas, 1992, p. 322). John Deweys progressive education movement greatly affected thinking and practice for teachers desiring to arrange an appropriate environment for young learners. Dewey was one of the most influential educational philosophers in the United States in the early 1900s and his influence is still felt in the 1990s (McCarthy Houston, 1980, p.6). Dewey and other forward-thinking professionals of his time believed that learning should be based upon the childrens interests and that children should be actively involved in their education. Before Deweys time, most classroom activity consisted of teachers instructing passive, obedient listeners. Deweys work provided a solid philosophical basis for early childhood educators who desire to integrate subject matter into whatever the children are actively involved with at the moment. Dewey contended that any kind of life experience is valuable for learning. Dewey was humanistic in his orientation, and his work spoke to the importance of human interest, value, and dignity (McCarthy Houston, 1980, p. 8). Abraham Maslow was one of the first psychologists to emphasize the importance of various needs being met before other, higher needs come into focus. He placed the physical needs at the bottom of his needs hierarchy, followed by the need for love and belonging. Physically, children at young ages grow and change dramatically from year to year, and the alert, educated teacher will firmly grasp the necessity of a balanced program of large muscle activity, small muscle play, outdoor opportunities for expression of vigorous excess energy, and small motor expressive activity (Bredekamp, 1987, p. 56). Psychologically, children must feel safe before they are able to explore and learn. Children learn through social interaction with adults and other children, and their learning begins with awareness, moving through cycles of exploration, questioning, and application. Vygotsky viewed each childs learning in terms of that childs own ontogenetic development. Each experience of the child comes about as a result of the childs prior experiences of problem-solving and problem resolution (Thomas, 1992, p. 323). Mitchell, a student of John Dewey, also emphasized the necessity of learning within the context of the group. She believed that education for a democratic society begins at a very young age and she placed great importance on young children learning to cooperate and operate within a group (McCarthy Houston, 1980, p. 9). Carl Jung did a great deal of research and writing in the areas of variation of personality types, and his concepts lead us to believe that some individuals do their best work completely alone, even at a very young age. Carl Rogers also wrote about the importance of the individual contemplative experience. Like Maslow, Rogers as a humanistic psychologist believed in the importance of the human, individual aspect of learning. He saw learning as a change in self-organization. These learnings may be threatening and happen best in a psychologically safe, supportive environment (Rogers, 1969, p. 159). Although Rogers work primarily applied to the therapeutic counseling situation, it has great application to anyone dedicated to assisting others learn more about themselves. Role of the Teacher in the Learning Process Carl Rogers also had definite views on the nature of learning and the role of the teacher. He said that people learn by doing and by activities which involve the whole person (Rogers, 1969, p. 162). He contended that the most useful learning is the learning of the process of learning so that practical problems of living in a changing society may find successful solutions. According to Rogers and others who have followed similar philosophies, teachers are guides and facilitators. They set a creative, stimulating, supportive environment which enhances the childs natural curiosity about life around him. The astute early childhood educator provides a variety of activities, objects, events, materials and people which will assist the children in channelling their innate drive to learn. The best teachers are current in the understandings of fads and characters that appeal to young childrentelevision shows, favorite foods, clothing, and stories that are modern. Young children tune out adults who simply do not understand current culture. In this way, responsible teachers bring multicultural awareness into the classroom as well as information and materials relevant to their own ethnic background. Mixed classrooms provide an excellent opportunity to teach trust, respect, pride, appreciation of differences, and orderly group problem-solving (McCracken, 1993, p. 55). The teacher sets the tone for self acceptance and the acceptance of others. The effective early childhood teacher is an active learner, regardless of her own age, and this type of professional engages children in active participation with materials that are genuinely interesting to the children. This type of adult extends the childs learning with skillful questioning and acceptance of error through experimentation. The well-versed teacher understands the various levels of cognitive learning, Piagets theories, and Blooms Taxonomy so that children are guided and encouraged, but never forced into an intellectual level that is not appropriate. Responsible early childhood teachers respect the individual styles of the students at all times, as well as the various cultures from which they originate. The emotional tone in the best early childhood environments is one of warmth, high self-esteem, and safety. Creative expression is welcomed, even if the forms prove to be highly unusual. Mitchell advocated creative expression of the whole child, through conversation, art, music, dance, and story-telling (McCarthy Houston, 1980, p. 9). Cooperative learning and family involvement provide rich resources for respect among individuals and groups of a variety of different cultures. Skillful teachers in multicultural settings will recognize those values which must be basic (respect for the human body and rules for group interaction) and encourage the expression of the varieties and nuances specific to the individual ethnic group (McCracken, 1993, p. 65). Role of Peers in Learning The National Association for the Education of Young Children strongly advocates the guidance of social-emotional development in the classroom. Teachers have the responsibility for positive modeling, encouraging expected behavior, redirecting inappropriate actions, and setting clear limits. With this type of skilled teaching, children learn the social skills of cooperation, helping, negotiation, and verbal communication. In order for these important social skills to happen, teachers must depart from the traditional modes of instructing, placing children at individual desks, and spending a great deal of time as referee or punisher (Bredekamp, 1987, p. 55). CLASSROOM PRACTICES It is evident from the previous writing that effective teaching requires the logical, ethical translation of teaching philosophy into classroom implementation. Most importantly, all activities for young children must be developmentally appropriate to the age (Bredekamp Rosegrant, 1992). This is true across the board in every subject matter and in every aspect of the childs beingphysical, emotional, social, cognitive, and spiritual. SUMMARY/CONCLUSION In order to be an effective early childhood teacher, I must know my own philosophy, limitations, prejudices, and strengths. In general, I prefer five-year olds, and honestly, I am more comfortable with students of this age who are from my own cultural background. I lean philosophically towards the concepts of Pestalozzi and Froebel as well as the humanistic psychologists who followed in this country. Most of all I strive to provide age-appropriate materials and experiences for the children. References Bredekamp, S. (1987). Developmentally appropriate practice in early childhood programs serving children from birth through age 8. Washington, D. C. : NAEYC. Bredekamp, S. , Rosegrant, T. (Editors) (1992). Reaching potentials: Appropriate curriculum and assessment for young children, Volume 1. Washington, D. C. : NAEYC. DeVries, R. , Kohlberg, L. (1987). Constructivism early education: Overview and comparison with other programs: Washington, D. C. : NAEYC. McCarthy, M. , Houston, J. (1980). Fundamentals of early childhood education. Cambridge, Massachusetts: Winthrop Publishers. McCracken, J. B. (1993). Valuing diversity: The primary years. Washington, D. C. NAEYC. Rogers, C. (1969). Freedom to learn. Columbus, Ohio: Merrill. Thomas, R. M. (1992). Comparing theories of child development, Third Edition. Belmont, California: Wadsworth Publishing Company.

How E Commerce Is Changing Consumer Buying Behaviour Marketing Essay

How E Commerce Is Changing Consumer Buying Behaviour Marketing Essay In Electronic Commerce, online purchasing is the process consumers go through when they decide to shop on the internet. Therefore, the internet has developed to a highly competitive market, where the competition over the consumer is fierce. In order to have an impact on and retain consumers, in a competitive market, Constantinides (2004) stated that the first step is to identify certain influencing aspects when purchasing online, these can be regarded as factors. The purpose of the research is primarily to identify and get insight into what main factors the online consumer takes into consideration when purchasing books online, as books are the most commonly bought product on the internet (Arbeitsgemeinschaft Online-Forschung e.V. [AGOF e.V.], 2007). Concise Review of the Related Literature This research suggests that consumers attitude toward Internet shopping first depends on the direct effects of relevant online shopping features (Davis, 1993). The core constructs of our framework are adapted from the Technology Acceptance Model (TAM) by Davis (1989), an influential research model in the information systems field. Although this model is specifically tailored to understand the adoption of computer-based technologies on the job or in the workplace, it has proven to be suitable as a theoretical foundation for the adoption of e-commerce as well (Chen et al., 2002). Therefore, the TAM structures are employed as a foundation for our research framework. Online shopping features can be either consumers perceptions of functional and utilitarian dimensions, like ease of use and usefulness, or their perceptions of emotional and hedonic dimensions like enjoyment (Menon and Kahn, 2002). The internet has developed into a new distribution channel (Hollensen, 2004) and the evolution of this channel, e-commerce, has been identified by Smith and Rupp (2003) to be the most significant contribution of the information revolution. The number of internet users is constantly increasing which also signifies that online purchasing is increasing (Joines, et al., 2003). The rapid increase is explained by the growth in the use of broadband technology combined with a change in consumer behaviour (Oppenheim Ward, 2006). Using the internet to shop online has become one of the primary reasons to use the internet, combined with searching for products and finding information about them (Joines et al., 2003). Smith and Rupp (2003) also state that the consumers have never had access to so many suppliers and product/service opinions. By integrating Fishbeins attitudinal theoretical model (Fishbein 1967) and the expectation-confirmation model (Oliver 1980), we attempt to associate the three elements together and form a base model Model of Intention, Adoption, and Continuance (MIAC) (as depicted in Figure 2) for the development of an online consumer behaviour framework. (Purpose) (Implementation) (Persistence) Consumer Online Purchase Consumer Online Repurchase Consumer Online Purchase Intention Figure 2: Model of Purpose, Implementation, and Persistence Fishbeins attitudinal model has been widely used in the marketing context (Lilien et al 1992) and this paradigm provides researchers with a useful lens for examining the factors explaining consumer purchasing intention and adoption. According to this model, behaviour is predominantly determined by intention. Other factors like attitudes, subjective norms, and perceived behavioural control are also shown to be related to an appropriate set of salient behavioural, normative, and control beliefs about the behaviour. However, Fishbeins model stops at the adoption level and does not capture other important factors that explain and predict consumer continuance behaviour (repurchase). The expectation-confirmation model (Oliver 1980), on the other hand, focuses on the post-purchase behaviour. It is a widely used model in the consumer behaviour literature, particularly in explaining consumer satisfaction and repeat purchase. Satisfaction is the central notion of this model and it is formed by the gap between expectation and perceived performance (Oliver 1980). The expectation-confirmation theory suggests that if the perceived performance meets ones expectation, confirmation is formed and consumers are satisfied. Bhattacherjee (2001) stated that satisfied users are more likely to continue the IS use. Thus, we point that adoption and continuance are connected to each other through several mediating and moderating factors such as trust and satisfaction. The research articles appear in a variety of journals and conference proceedings in the fields of information systems, marketing, management, and psychology. A review of these articles indicates that researchers mostly draw theories from classical consumer behaviour research, such as behavioural learning (Skinner, 1938), personality research (Folkes 1988), information processing (Bettman 1979), and attitude models (Fishbein 1967). There are still significant differences between offline and online consumer behaviour that warrant a distinguishing conceptualization. For example, Vijayasarathy (2001) integrated the web specific factors (online shopping aid) into the theory of reasoned action (TRA) to better explain consumer online shopping behaviour. Song and Zahedi (2001) built on the model of the theory of planned behaviour (TPB) and examined the effects of website design on the adoption of Internet shopping. Donal Rogan (2007) explains the relationship between consumer behaviour and marketing strategy and states that strategy is about increasing the probability and frequency of buyer behaviour. Requirements for succeeding in doing this are to know the consumer and understand the consumers needs and wants. Chisnall (1995) points out that human needs and motives are inextricably linked and that the relationship between them is so very close that it becomes difficult to identify the precise difference which may characterize them. Buyers characteristics are important theories from Kotler and Armstrong (2007) and it explains the way that the consumer interprets and receives stimuli from advertisements. The decisions of consumers are influenced by a number of individual characteristics that are linked to the consumers specific needs. (Kotler Armstrong, 2007) A review of online consumer research reveals that the scope of published studies is rather broad, the studies appear relatively fragmented with contradictory results, and only very few prior studies (e.g., Jarvenpaa and Todd 1996, Koufaris et al 2001) have attempted to systematically review and develop a framework for the research of this important research area. Aims and Objectives of Study To develop a valid and reliable measure of motivations and costs associated with online information search and purchase behaviour; To provide a systematic and exhaustive review of online consumer behaviour research; To test the ability of the measure to identify the impact that specific motivations and costs have on apparel search and purchase decisions among Internet shoppers worldwide; To identify important constructs that are specific to the context of online purchasing; to propose an integrated framework that enhances our understanding of the underlying driving factors of online consumer behaviour; To evaluate the potential of the Internet as an efficient and effective medium to disseminate information to enhance brand/product awareness, evaluations, and purchase intentions in the global marketplace; To provide directions for future research in this area. Research Questions How does the level of computer and Internet experience of the target group relate to the level of Internet purchases? What main factors affect the online consumer when considering and making a purchase over the internet? How do these factors influence the consumer when purchasing books online? What kind of segments can be found within the identified consumers when purchasing books online? What is the connection with the identified factors and consumer segment groups? A Structured Research Approach Prior literature provides us with a rich foundation on which to build a research framework for the study of online consumer behaviour. As suggested by Douglas et al. (1994), strong theoretical and conceptual frameworks can be developed through an integration of constructs from different research traditions and disciplines. In the current study, we review the prior literature of online consumer behaviour and analyze the theories and the underpinning factors. A systematic and structured approach in search and review is strongly recommended in writing sound IS literature reviews (Webster and Watson 2002). In this study, we conducted an exhaustive and systematic electronic search using ProQuest, Social Science Citation Index, IEEE Xplore, and other bibliographic sources with keywords such as online shopping, Internet shopping and online consumer purchasing behaviour. In addition to the search for referred journal articles, we included three IS-related conference proceedings (AMCIS, HICSS, ICIS) in our literature search and analysis. Research Methodology To answer the purpose of the thesis, both primary and secondary data had to be collected. Primary data is data collected especially to answer the purpose and research questions of the current research. This data must be gathered by the researcher of the research at hand and can be done by observation, interviews or questionnaires. Secondary data is data that has been collected earlier, to fulfil the purpose of some other research. This data can be gathered from books, articles, reports and many others sources. (Saunders et al., 2007) Direct Observation Observation is a research technique that is often implicit in the data-gathering approach and observation is something we cannot fail to do as people, we are all expert observers (Hackley, 2003). Furthermore, participant observation will be chosen as it puts the researcher where the action is enabling them to experience the lives of informants, one option is to observe consumers behaviour and their purchase decision in online store (Meiselman et al., 2000). An observational approach provides a clearer representation of the decision process that consumers proceed through rather than the consumers perceptions of that process (Douglas and Wind, 1978), thus providing the researcher with the ability to uncover unconscious consumer actions. Survey The greatest use of questionnaire is made by survey as strategy. However, both experiment and case studies research strategies can make use of these techniques (Oppenheim, 1992). Some authors reserve it exclusively for surveys where the person answering the question actually records their own answers and other authors use it as a more general term to inclusively for survey interview hat administered either face to face or by telephone. (Kervin 1999) In addition, questionnaire can be used as a general term to include all techniques of data collection in which each person is asked to respond to the same set of questions in a predetermined order. (DeVaus, 1996) Interview An interview is a purposeful discussion between two or more people (Kahn and Cannel 1957). The use of interviews can help to gather valid and reliable data that relevant to the research questions and objectives. Sampling Sampling techniques provides arrange of methods that enable to reduce the amount of data need to collect by considering only data from a sub groups rather than all possible cases or elements. Sampling also save times and give over view of population. Researcher Kervin (1999) argues that using sampling enables a higher overall accuracy than a census. Methods of Data Analysis During the dissertation both the quantitative and qualitative data will require analysis. In order to analyze the data collected through the survey and the focus group, several strategies were used. The aim was to give a descriptive analysis of the consumer behaviour in online shopping. The tables, charts and pie charts were interpreted as made up the foundation for the focus group discussion. The method of analysis to be followed is that proposed by Dey, Miles and Huberman: Comprehend and manage it. Merge related data drawn from different transcript and notes. Identify key themes or pattern from it for further exploration. Develop and / or test hypotheses based on these apparent patterns or relationships. Draw and verify conclusions. (Dey, 1993; Miles and Huberman, 1994) Moral Issue of Research Consumers were firstly observed without interruption, allowing their natural behaviour will be recorded. Only once they complete their actual purchase decision, the researcher will approach them. Those shoppers who will picked up a product to purchase were intercepted as they walk away from the cabinet and will be asked to answer a few short questions regarding their purchase choice. Research Timetable Weeks 1 2 3 4 5 6 7 8 9 10 11 12 13 14 Internet Research Literature Review Research Design Methodology Data Sources Data Collection Data Analysis Writing up Draft Editing Final Document Binding Document References Arbeitsgemeinschaft Online-Forschung e.V. [AGOF e.V.], 2007. Bettman, J. R. (1979) An information Processing Theory of Consumer Choice, Reading, Mass.: Addison-Wesley. Bhattacherjee, A. (2001) Understanding Information Systems Continuance: An Expectation Confirmation Model, MIS Quarterly, vol. 25, no. 3, pp. 351-370. Chen, L., Gillenson, M.L. and Sherrell, D.L. (2002), Enticing online consumers: an extended technology acceptance perspective, Information Management, Vol. 39 No. 8, pp. 705-19. Chisnall, M. P. (1995) Consumer Behaviour, 3rd Edition, Maidenhead, McGraw Hill Companies. Constantinides, E. (2004) Influencing the online consumers behaviour: the Web experience, Internet Research 14: 2, 111-126. Davis, F.D. (1989), Perceived usefulness, perceived ease of use, and user acceptance of information technology, MIS Quarterly, Vol. 13 No. 3, pp. 319-40. Davis, F.D. (1993), User acceptance of information technology: system characteristics, user perceptions and behavioural impacts, International Journal of Man-Machine Studies, Vol. 38 No. 3, pp. 475-87. 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(2004) Global marketing A Decision Iriented Approach, 3rd Edition, Edinburgh Gate, Pearson Higher Education. Jarvenpaa, S. L., and Todd, P. A. (1996) Consumer reactions to electronic shopping on the World Wide Web, International Journal of Electronic Commerce, vol. 1, no. 2, pp. 59-88. Joines, L. J., Scherer, W. C., and Scheufele A. D. (2003) Exploring motivations for consumer Web use and their implications for e-commerce, Journal of Consumer Marketing, 20: 2, 90 108. Kervin, J. B. (1999) Methods for Business research, 2nd edition, Reading, Addison Wiley. Khan, R. and Cannell, C. (1957) The Dynamics of interviewing, New York, Wiley. Kotler, P. Armstrong, G. (2007) Principles of Marketing, 12th Edition, Upper Saddle River, Prentice Hall. Koufaris, M., Kambil, A., and Labarbera P. A. (2001) Consumer Behaviour in Web-Based Commerce: An Empirical Research, International Journal of Electronic Commerce, vol. 6, no. 2, pp. 115-138. Lilien, G. L., Philip K., and Sridhar M. K. 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Alcohol and Cigarette Advertisement Essay -- Advertising Marketing

Alcohol and Cigarettes Advertisement How would you feel if one of your family members or close friends told you they have a lung disease or cancer? According to a 1992 national household survey on alcohol, about 7.5% of the United States population (That is about 14 million Americans) abuse or are dependent on alcohol. Also, a recent 2004 Center for Disease Control (CDC) survey indicated that about 21% of US adults are current cigarette smokers. (That is about 44.5 million people).Let me repeat that. These numbers are from 2004. I’m guessing these numbers have increased in the last four years. These numbers are incredible since everyone realizes how damaging alcohol abuse and cigarette smoking can be. After reading a number of health articles as well as reading about horrible deaths caused by alcohol and cigarettes, I would not endorse these products to anyone. For any of you who know someone who smokes or drinks, you might want to tell them about the facts I’m going to tell you today because it might save their lives. Today I’d like to talk to you about first, why alcohol and cigarettes advertisement should be banned Second, I’m going to talk about the importance of the cigarette and alcohol problems in America, and finally, how people in society can benefit if the advertisements were not shown. Alcohol and cigarettes have killed a lot of people in the United States. The people who don’t die directly from drinking or smoking, end up having cancer or one of many diseases when they get older. Some long term effects of alcohol and cigarettes are permanent damage to vital organs, several types of cancers and brain damage. Bryan Curtis, a resident of St. Peterburg, started smoking at the age of 13, never thinking that 20 ye... ...Tourres. "France Ban on Internet Alcohol Advertising Hits Industry." Timesonline.co.uk. 9 Sept. 2008. 12 Nov. 2008. . "Cigarette Smoking." Cancer.org. 9 Nov. 2008 . Fuller, Richard K. "Alcoholism Treatment in the United States an Overview- some 14 million Americans Have an alcohol problem, treatment efforts are described." Findarticles.com. 12 Nov. 2008 . ""He Wanted you to Know"" Whyquit.com. 10 Nov. 2008. "Quotes About Alcohol and ADS." Frankwbaker.com. 12 Nov. 2008